I was scrolling through my LinkedIn feed and a post caught my eye. It read: “Marketing owns defining the ideal customer profile.” And then went into details on why. A […]
Is Your Organization Ready to Adopt the Product Operating Model?
Many companies are either starting on or in the midst of an organizational transformation. Their goal is to adopt the product operating model (as described in Marty Cagan’s book Transformed) […]
Let’s Connect in 2025: A Look at the Year Ahead
Welcome to 2025! As we kick off a new year, it’s time for my annual letter. For the past several years, I’ve used my annual letters to reflect on the past year, […]
Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in January and February 2025
I’m hosting a lineup of free events throughout January and February! I’d love for you to join one. January 7th & 22nd: Product Discovery Discussion Sessions for Senior Leaders I’ve […]
Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing
I recently spoke at the Y Oslo conference in Oslo, Norway. I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside […]
2025 Product Conference List
We are starting to pull together our list of 2025 product conferences. This list is by no means exhaustive. If you know of product conferences that are not on the […]
Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in December 2024
I’m hosting a lineup of free events this December! I’d love for you to join one. December 4th: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is […]
Ask Teresa: Does the Engineer in the Product Trio Need to be the Tech Lead?
Working as a product trio is the foundation for discovery. Without input from a product manager, a designer, and an engineer, it’s difficult for us to account for the cross-functional […]