It’s not enough to just design a good email template. You also have to put in the work to make sure your email gets delivered. Fortunately, there are a lot […]
Designing Product Emails That Convert
We’ve already established that sending product emails is absolutely necessary. So let’s take a look at how to design product emails that convert. After all, ineffective product emails aren’t much better […]
Are you sending enough email to your users?
I know. Email is dead. Everyone is Facebook messaging, texting, and tweeting instead. So why am I asking about email? Because when it comes to products, email is far from dead. […]
Is This a Dialogue Or a Discussion?
Have you ever been in a brainstorming meeting where the group gets stuck on one idea? They just want to run with it at the exclusion of all else. If […]
Weekend Reading: A/B Testing Is Hard, To Pivot Or Not, And More
Each week, I read dozens of blogs, countless articles from my Twitter stream, and one or two books. In Weekend Reading, I highlight the best, as it applies to developing […]
How To Find Common Ground When Engineers Don’t Like Features
Have you ever found yourself in an argument with an engineer about the value of a feature? Take a look at the following exchange: Engineer: I don’t think we should […]
Find Big Wins by Setting Exponential Goals
I’ve spent a lot of January working with folks on goal-setting. Setting the right goal can be hard. Whether it’s picking the right metric or determining the target, there are […]
Weekend Reading: A Product / UX Rant, Choosing Metrics, and Setting Goals
Each week, I read dozens of blogs, countless articles from my Twitter stream, and one or two books. In Weekend Reading, I highlight the best, as it applies to developing […]
