I’m hosting a lineup of free events throughout August! I’d love for you to join one. August 6th: The What & Why of Continuous Discovery In this webinar, I’ll introduce […]
Ask Teresa: What Do You Do with Atypical Customer Stories?
When we interview customers, our goal is to learn as much as we can about their context. This will help us understand their specific needs, pain points, and desires (otherwise […]
Don’t Use Generative AI to Replace Discovery with Real Humans
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. Don’t get me wrong. I’m a big fan of generative AI. […]
Product Trios: What They Are, Why They Matter, and How to Get Started
Product trios are cross-functional product teams who are responsible for both deciding what to build and then building it. The goal is for a product trio to represent balanced perspectives […]
Join 3 Free Product Discovery Webinars in May 2024
In May, I’ll be hosting three webinars. If you are working on your discovery habits, check out the lineup and come join one. May 6 – Opportunity Solution Trees: Overcoming […]
Story-Based Customer Interviews Uncover Much-Needed Context
Customer interviews are one of the most impactful activities a product team can do. But only if we use the right methods. Customer interviews are one of the most impactful […]
Join 4 New Events on Continuous Discovery with Teresa Torres (March 2024)
I’m hosting several free events over the next two weeks. I’d love for you to join one of them. March 25th: The What & Why of Continuous Discovery In this […]
The Interview Snapshot: How to Synthesize and Share What You Learned from a Single Customer Interview
When you start interviewing customers every week, it’s easy to get overwhelmed by how much you are learning. When we use our customer interviews to collect specific stories about past […]